Maximize Your Donations During the Last Week of the Year

If you only looked at how nonprofits spend most of their efforts during year-end fundraising season, you might think that Giving Tuesday is the most important giving day of the year.However, the data tells a different story. Giving Tuesday brings in 4.3% of online year-end revenue.December 31st brings in 15.5% of online year-end revenue.The last week of the year as … Continue reading Maximize Your Donations During the Last Week of the Year

The Pixar Pitch!  Telling your Story Crisply and with Clarity in order to Compel Action

In order to move others, we need to become much better at clearly stating what it is we want and where it is we want people to go. Daniel Pink presents the Pixar Pitch as a prime tool in thinking about this. Pixar Animation Studios, starting with Toy Story, is one of the most successful … Continue reading The Pixar Pitch!  Telling your Story Crisply and with Clarity in order to Compel Action

Educational fundraising: how to structure your Regular Giving year

Whether you are working for a school, university, college or are outside the world of education: when creating a Regular Giving programme, there tend to be a number of pillars. Telephone campaigns, mass mail appeals and more bespoke approaches usually end up being core parts of your programme. Of course this depends on the data … Continue reading Educational fundraising: how to structure your Regular Giving year

Is your nonprofit missing out on a huge crypto-tunity?

Want to know who’s cooler at using technology to raise money than your average well-funded university or nonprofit? Malala, that’s who. Also, the United Way. The Count Basie Center for the Arts, Wake Forest University, Cushing Academy, and 200+ other nonprofits that have signed up with The Giving Block to accept cryptocurrencies. “Oh, cryptocurrency. Pfft!” you might be thinking. … Continue reading Is your nonprofit missing out on a huge crypto-tunity?