5 Ways to Create Meaningful Connections in a Virtual World

This list was initially created by Dr Andrea Dinardo for students embarking on a new career during covid-19 but it is equally useful for fundraisers trying to make online connections with new supporters. It also includes EQ techniques helpful for everyone. Find out more here: https://drandreadinardo.com/2021/02/09/meaningful-online-connections/

Landmark ruling eases telemarketing laws for Dutch charities

On 26 January 2021, the Dutch government unanimously approved two amendments to the proposed Telecommunications Act, softening the rules for charities in contrast with legislation for businesses. The former proposal for the Dutch Telecommunications Act restricted organisations from contacting individuals who have not opted in for marketing calls unless they have a financial relationship as customers or, in the […]

Data insight made easy: using RFM scoring to find great prospects

As fundraisers, when we think about data analysis today, we’re likely to drift into the world of complex modeling practices that predict what donors are most likely to give based on a wide variety of factors. Go to any conference and you’re bound to hear about the wonder of Big Data. But if you work […]

Let me finish: how to stop interrupting… and change the world

According to the Gottman Institute in Seattle, three years ago the average listening time of even professional listeners was 20 seconds. Now it is 11. Eleven seconds! And so we interrupt. All of us. We move through our days and years interrupting others and failing to foil it when others interrupt us. Interruption diminishes us. […]

Donor Retention Strategies: From CRMs to Annual Reports

Whatever you do, don’t stop fundraising during these difficult times. While this fundraising may look different, it should never cease entirely. You need revenue to keep your organization alive amidst a shifting economy. Your nonprofit should aim to be above average in your donor retention now so when the pandemic ends, you’ll have developed these relationships and have an […]

5 Tips to make the most of your virtual major donor meetings

Virtual meetings are here to stay and open up a great opportunity, even after lockdown, for your charity to connect with potential donors wherever they are in the world. They also make it more likely some donors will agree to meet – no travel and less time commitment in their busy week. If you’ve secured […]

Kindness nuggets from World Kindness Day and Kindfest 2020

It was World Kindness Day on 13 November 2020 and to celebrate a team of volunteers under the banner #teamkind organised a fantastic virtual event called Kindfest 2020. Featuring over 120 speakers. the event proved that kindness is very much thriving and making the world a better, brighter place. Now the lovely people at The […]

10 Tips to Help You Get Personal with Donors

Getting personal with your donors is essential to your success as a nonprofit marketer and the tools to personalize digital communications are more available than ever. You can provide a deep and meaningful experience to your site visitors, email recipients and most importantly, donors by thinking through the process of engagement and using the tools […]

We all want to be understood

Your donors want to feel understood. Especially now. Coronavirus has been here for several months now. And it feels like years, doesn’t it? Even after months of this, many of us are still feeling uncertain, afraid, and out of control. The whole situation, from medical concerns to financial worries, seems so huge. It’s hard to […]

How to Conduct Meaningful Virtual Visits and Asks

The reemergence of another wave of COVID-19 and additional stay-at-home recommendations signify the ongoing importance of productive virtual donor visits. Unlike in-person visits, virtual visits require additional preparation and thoughtfulness to truly replicate the in-person experience. Despite the extra preparation, virtual meetings save organizations a lot of time and money. Just think about how many […]