In this post, Adrian Salmon conveys how to analyse your regular giving programme to assess whether to continue during a time of crisis. https://www.grenzebachglier.com/2020/03/24/covid-19-and-annual-giving-7-keys-to-continuity/Read More COVID-19 and annual giving: 7 keys to continuity
In a matter of weeks COVID-19 has transformed the way we live and work. But how should Development Offices be responding? In our third article, Simon Lerwill offers ten quick suggestions on what to do next. https://www.linkedin.com/pulse/top-ten-development-office-do-list-during-lockdown-simon-lerwillRead More Top ten development office to do list during lockdown
In this second article on leadership in a crisis, Karen Cairney and Colin McCallum discuss the importance of focusing on external relationships. They discuss if now is too late to start and whether you are ready to launch into an emergency campaign. https://www.cairneyandcompany.com/blog/2020/3/30/leadership-and-advancement-in-the-current-crisis-i-wish-we-had-started-earlierRead More Leadership and Advancement in the Current Crisis – I wish we had started earlier!
Here is the first in a series of useful articles to tackle fundraising during a crisis. This article is written by Shaun Horan, who delves into how you can be resilient during times of change and make the best decisions possible with the limited information available. Shaun identifies three key qualities needed.https://www.linkedin.com/pulse/do-next-right-thing-leading-during-coronavirus-shaun-horanRead More Do the next right thing: Leading during Coronavirus
There is little doubt that philanthropy supports student success. Just don’t ask how many students receive meaningful supports thanks to donors, or how donations correlate to increases in student retention. The way universities usually silo their data, those questions are nearly impossible to answer. We ought to have answers. Reporting income raised is not the […]Read More How do we know philanthropy helps students succeed?
If Our Donors Aren’t Listening, Are We Really Communicating? With the relative ease and low-cost of online communication, many nonprofits have more messages directed at prospects and donors than ever before. But it is generally estimated that donors and prospects see more than 5,000 marketing messages a day: “Buy this soft drink. These are the […]Read More The fundraising paradox
Donor newsletters are a great stewardship tool, if employed correctly. However, they don’t always contain the content donors are looking for or arrive at the right time. Here, Claire Axelrad shares her top tips for sending your newsletter to the next level. https://bloomerang.co/blog/nonprofit-newsletters-donor-abhor/Read More Nonprofit Newsletters Donors Abhor
Just because I care about something, and somehow learn you are involved in doing something about that thing, doesn’t mean I’m going to support you financially. Why should I? There are a lot of good causes out there, and making a decision to invest in you is something I need to act on. I’m busy. […]Read More Why Creating Donor Engagement Opportunities Boosts Fundraising
The alumni relations field today is in a good place: institutions have never been so consistently strategic, outcomes-based and intentional in their approach to alumni engagement. A growing business-oriented discipline toward strategy and programming has contributed to the rise in the stature of alumni relations as a more vital and respected institutional asset. Alumni professionals […]Read More Alumni Relations Forecast 2020: Relevance Rules
The fine art of donor communications is a constant topic of study and analysis. But while nonprofits don’t always know what type of communications donors want, common sense would dictate that donors are looking for some kind of feedback about how their money is used. But what kind of contact do they want and how […]Read More What Donors Want When It Comes to Communication