As fundraisers, when we think about data analysis today, we’re likely to drift into the world of complex modeling practices that predict what donors are most likely to give based on a wide variety of factors. Go to any conference and you’re bound to hear about the wonder of Big Data. But if you work … Continue reading Data insight made easy: using RFM scoring to find great prospects
Let me finish: how to stop interrupting… and change the world
According to the Gottman Institute in Seattle, three years ago the average listening time of even professional listeners was 20 seconds. Now it is 11. Eleven seconds! And so we interrupt. All of us. We move through our days and years interrupting others and failing to foil it when others interrupt us. Interruption diminishes us. … Continue reading Let me finish: how to stop interrupting… and change the world
“If You Can’t Measure It, You Can’t Manage It” – Using Metrics to Strengthen Your Fundraising Program
It is common knowledge that to effectively manage donor relationships and see the greatest success in your fundraising program, you must build strong ties between your prospects and your organization’s mission. Relationships will always be the foundation of a fruitful fundraising program. But, you can’t build a relationship on metrics. While relationships have and will … Continue reading “If You Can’t Measure It, You Can’t Manage It” – Using Metrics to Strengthen Your Fundraising Program
How to Network with Powerful People
How do you get the attention of powerful people you want in your network, but are the least likely to respond? Senior executives are busy, see less value spending time with someone lower on the hierarchy, and are likely to miss or ignore requests through email or social media. Michael C. Wenderoth is an Associate … Continue reading How to Network with Powerful People
Donor Retention Strategies: From CRMs to Annual Reports
Whatever you do, don’t stop fundraising during these difficult times. While this fundraising may look different, it should never cease entirely. You need revenue to keep your organization alive amidst a shifting economy. Your nonprofit should aim to increase your donor retention now to allow you to develop these relationships and have an even stronger base of support. A … Continue reading Donor Retention Strategies: From CRMs to Annual Reports
5 Tips to make the most of your virtual major donor meetings
Virtual meetings are here to stay and open up a great opportunity, even after lockdown, for your charity to connect with potential donors wherever they are in the world. They also make it more likely some donors will agree to meet – no travel and less time commitment in their busy week. If you’ve secured … Continue reading 5 Tips to make the most of your virtual major donor meetings
What causes do billionaires donate to?
Philanthropy is billionaires' favorite pastime, but the world's richest people don't support all causes equally, according to Wealth-X's 2019 Billionaire Census. The causes they choose are influenced by a variety of factors.American billionaires traditionally fund new buildings or departments at their alma maters, Wealth-X reported, while some billionaires prefer to donate to causes that will … Continue reading What causes do billionaires donate to?
Kindness nuggets from World Kindness Day and Kindfest 2020
It was World Kindness Day on 13 November 2020 and to celebrate a team of volunteers under the banner #teamkind organised a fantastic virtual event called Kindfest 2020.Featuring over 120 speakers, the event proved that kindness is very much thriving and making the world a better, brighter place. Now the lovely people at The Kind … Continue reading Kindness nuggets from World Kindness Day and Kindfest 2020
10 Tips for Writing Awesome Fundraising Email
Writing fundraising email copy requires a lot of thought. It’s no surprise that people find it difficult to write until they’ve done it for some time. So, how can you motivate a stranger to make donations for your cause in just an email? And how do you make your email stand apart from the many, … Continue reading 10 Tips for Writing Awesome Fundraising Email
How to Conduct Meaningful Virtual Visits and Asks
The reemergence of another wave of COVID-19 and additional stay-at-home recommendations signify the ongoing importance of productive virtual donor visits. Unlike in-person visits, virtual visits require additional preparation and thoughtfulness to truly replicate the in-person experience. Despite the extra preparation, virtual meetings save organizations a lot of time and money. Just think about how many … Continue reading How to Conduct Meaningful Virtual Visits and Asks
Propper Fundraising 