How do you get the attention of powerful people you want in your network, but are the least likely to respond? Senior executives are busy, see less value spending time with someone lower on the hierarchy, and are likely to miss or ignore requests through email or social media.

Michael C. Wenderoth is an Associate Professor at IE Business School in Madrid and undertakes reflection exercises to help students and professionals better identify the strategies that secure important meetings. The five approaches in this blog are backed by the social science on what leads others to respond and help us. Used strategically, they can also help you.

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