With any business initiative, there’s an expectation that performance is monitored and measured to gauge return on investment and to determine if goals were achieved; business projects are no exception. Since data drives many decisions today, you will likely be expected to measure project performance with data. Here, Bernard Marr shares some of the key … Continue reading How Do You Measure Project Performance – The KPIs That Really Matter
Visualizations That Really Work
Not long ago, the ability to create smart data visualizations, or dataviz, was a nice-to-have skill. For the most part, it benefited design- and data-minded managers who made a deliberate decision to invest in acquiring it. That’s changed. Now visual communication is a must-have skill for all managers, because more and more often, it’s the … Continue reading Visualizations That Really Work
Donor Thank You Down and Dirty
No doubt you know the donor thank you is important. You may not fully grasp how important. Gratitude kick starts the process of building relationships and establishes trust. And trust, of course, is the foundation of all lasting relationships. If you want more than one-time transactions, you absolutely must master the power of thank you. … Continue reading Donor Thank You Down and Dirty
The Ladder of Fundraising Effectiveness
As one of the founders of modern fundraising, Redmond Mullin left us a huge amount of his knowledge in his books. Redmond’s Ladder of Effectiveness is a simple approach to segmentation where the methods most likely to work for a given set of segments are applied in an order where they reinforce each other. What … Continue reading The Ladder of Fundraising Effectiveness
Myth Busting: Trust in Charities is NOT Declining
“The Edelman Trust Barometer, an annual study looking into how public trust has changed across the world, found that confidence in the government, nonprofits, the media, and business has collapsed.” All it takes is a single bar chart showing trust going down and our brains move into hyper-speed to support this emerging story. Scandals, abuse of … Continue reading Myth Busting: Trust in Charities is NOT Declining
Five Tips for Digital Events
Lots of charities are working hard on delivering more digital events for supporters and customers at the moment (without a blockbuster budget). In this post, Richard Parfitt, Membership Officer at the Bodleian libraries, University of Oxford shares some tips for speakers and organisers based on his experiencs so far. https://www.linkedin.com/pulse/five-tips-digital-events-richard-parfitt
The Truth About High-Performing Major Gift Officers
CDOs are always looking for ways to monitor, evaluate, and improve MGO performance, but the absence of industry benchmarks makes this task challenging. To meet the growing demand for industry-wide MGO performance data, our Philanthropy Leadership Council experts asked 132 major gift officers from 40 institutions to tell us about their activities and performance. This … Continue reading The Truth About High-Performing Major Gift Officers
How charities can connect with HNWI donors
The trend of donating has decreased over time, putting pressure on charities to look for new sources of funding. CAF’s 2019 Giving Report noted that 57% of those surveyed donated in the period; down from 60% in 2017 and 61% in 2016. Understanding these trends, charity digital leaders are revamping digital fundraising strategies by going … Continue reading How charities can connect with HNWI donors
The Ultimate List Of Charitable Giving Statistics
Looking for the latest charity giving stats and trends? NP Source has got you covered with stats on charitable, online, social, mobile and email giving, including: In 2017, the largest source of charitable giving came from individuals at $281.86 billion, or 72% of total giving; followed by foundations ($58.28 billion/15%), bequests ($30.36 billion/8%), and corporations … Continue reading The Ultimate List Of Charitable Giving Statistics
What Bill Murray can teach you about email marketing
Will Valverde wants to share the easiest way you can boost response to an email-driven campaign — fundraising, advocacy, whatever. You can spend 30 minutes to increase revenue or actions driven by your very best-performing messages by 50-100% just by following this handy tip. https://www.mrss.com/lab/what-bill-murray-can-teach-you-about-email-marketing-7/
Propper Fundraising 