Myth Busting: Trust in Charities is NOT Declining

“The Edelman Trust Barometer, an annual study looking into how public trust has changed across the world, found that confidence in the government, nonprofits, the media, and business has collapsed.”

All it takes is a single bar chart showing trust going down and our brains move into hyper-speed to support this emerging story.  Scandals, abuse of charity staff, slow disbursement of emergency funds, outright fraud…all of it easily fits and explains our simple bar chart.

But not all is as it seems. Kevin Schulman and Cassandra Chapman delve into the data into a little bit deeper to find a different story.

http://agitator.thedonorvoice.com/myth-busting-trust-in-charities-is-not-declining/

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

This site uses Akismet to reduce spam. Learn how your comment data is processed.