Rethinking the Future of Donor Visits

The COVID-19 pandemic has created a “new normal” throughout the nonprofit sector, as it has for many other sectors. Frontline fundraisers in particular spend many hours traveling and meeting face-to-face with donors. The recent transition to remote learning and working has prompted many fundraising offices to pivot and learn how to conduct business by way … Continue reading Rethinking the Future of Donor Visits

How much do we really know about why we give to charity?

Charity has become big business, though it's hard to say how big: there's little good data. One recent study estimates the British, for example, donate 54p in every £100. That's three times more than the Germans but three times less than Americans give. This article from the BBC dives into the history of fundraising methods … Continue reading How much do we really know about why we give to charity?

Ask gently

How do we decide whether it’s right to ask for donations right now?Maybe we look to the past...The impact of the economic crash has been cited as evidence that we should keep on asking.But Covid is different. Never have so many people been affected to such an extent, so quickly, across all sectors and in … Continue reading Ask gently