The majority of Development Directors are hired to grow income. In keeping with the ads and job descriptions, the charities are poised for growth and keen to hire an experienced fundraiser to lead the charge. The job interviews focus on a DD’s ability to raise funds, lead a team and be a senior team player … Continue reading Fundraising Directors – Why is your job so hard?
10 Common Myths About Our Visual Brains
Brain science is commonly taken into consideration when developing marketing and communication strategies, particularly concerning visual content. After all, the best way to influence behavior is to understand its drivers. And behavior is driven by our psychological brains. At the same time, basing a strategy on invalid data can quickly waste time and resources. Unfortunately, … Continue reading 10 Common Myths About Our Visual Brains
Don’t fear the Rich List
How to deal with rich people? John Baguley writes in this blog: "I have worked on many highly successful capital appeals and a few that didn’t quite reach their target. Time and again that failure was due to the inability of the team to engage with wealthy people as human beings and not as representatives … Continue reading Don’t fear the Rich List
25 Facts and Stats about NGOs Worldwide
Raising money is hard work, and sometimes, just sometimes, we need some great facts to help remind ourselves that we are doing great work to help society and the world improve. #NGOFACTS is an ongoing online campaign that highlights important data about non-governmental organizations (NGOs), nonprofits, and charities worldwide. You can join the campaign by … Continue reading 25 Facts and Stats about NGOs Worldwide
8 Steps to Writing Successful Fundraising Letters
We've covered tips on how to write successful appeal letters before, but this list by Marc Pitman really breaks it down into eight easy-to-implement steps. This blog simply can't be ignored. https://npengage.com/nonprofit-fundraising/fundraising-letters/
Data compliance officer: the next big role in fundraising?
Fundraising charities rely on information about their supporters to survive; such as names and addresses, financial information and other private data. Information such as this will always be integral to the fundraising process, and the storage and safety of this information will be too. GDPR’s rules around proving consent necessitate new processes at the back … Continue reading Data compliance officer: the next big role in fundraising?
New edition of What Small Charities Need to Know About CRM Systems
Ivan Wainewright acknowledges that buying a new CRM system or fundraising database is a daunting challenge for most charities and not-for-profit organisations, so he has written this book to feature issues that smaller not-for-profit organisations need to consider and be aware of. This free book has been written for people whose day job is not … Continue reading New edition of What Small Charities Need to Know About CRM Systems
Radical Transparency
What does Jennifer Coleman-Peers mean by ‘radical transparency’? It’s about pushing beyond the norms of honest and open practice to be open to the extreme, to share all the most important aspects – both the good and the bad – and in doing so to build trust in who we are and what we do … Continue reading Radical Transparency
How to Build a Major Donor Program from the Ground Up
Most organizations have plenty of donor prospects, without having to go outside and look for prospects who aren’t connected to you.Claire from Clairification Fundraising Coach suggests you don’t start with the most out-of-reach prospects. You can be a major donor prospect rainmaker without having to go outside or reach too far.Even small current donors may … Continue reading How to Build a Major Donor Program from the Ground Up
9 top tips on making Facebook ads work for fundraising
Award-winning fundraiser Emily Casson shares nine brilliant tips to start your journey on social media fundraising advertising. Facebook advertising is a great tool to start, or grow, your digital fundraising. Emily started using Facebook advertising nearly three years ago and now recruits over 10,000 new regular giving donors a year at a positive ROI, plus … Continue reading 9 top tips on making Facebook ads work for fundraising
Propper Fundraising 