Most public sector messages are not direct marketing

The ICO says public sector organisations can send ‘promotional’ messages which would not be classed as direct marketing, if they are necessary for a public task or function. This is significant. ‘Promotional’ messages have always been considered as ‘direct marketing’ before, regardless of whether they are sent by commercial companies, not-for-profits or the public sector. It … Continue reading Most public sector messages are not direct marketing

Is your nonprofit missing out on a huge crypto-tunity?

Want to know who’s cooler at using technology to raise money than your average well-funded university or nonprofit? Malala, that’s who. Also, the United Way. The Count Basie Center for the Arts, Wake Forest University, Cushing Academy, and 200+ other nonprofits that have signed up with The Giving Block to accept cryptocurrencies. “Oh, cryptocurrency. Pfft!” you might be thinking. … Continue reading Is your nonprofit missing out on a huge crypto-tunity?

Five Emerging Nonprofit Trends In 2021

Last year, most nonprofits successfully pivoted to virtual engagement, increased services to meet demands and grappled with fundraising declines. In 2021, these emerging trends and others will have critical implications that extend well beyond fundraising and stewardship. Equity And InclusionVirtual Employee EngagementCollective Displacement: Remote WorkMental Health And WellbeingFlexibility And 'Futureproofing' While we've come a long … Continue reading Five Emerging Nonprofit Trends In 2021