The cost of acquiring a pound of charitable income has grown swiftly since the start of the century. The latest edition of the UK Civil Society almanac contains a section on the cost of generating funds, which shows that in the year to March 2001, adjusted for inflation, the charity sector spent a total of … Continue reading Why is the cost of raising funds rising so fast?
Fundraising Directors – Why is your job so hard?
The majority of Development Directors are hired to grow income. In keeping with the ads and job descriptions, the charities are poised for growth and keen to hire an experienced fundraiser to lead the charge. The job interviews focus on a DD’s ability to raise funds, lead a team and be a senior team player … Continue reading Fundraising Directors – Why is your job so hard?
Don’t fear the Rich List
How to deal with rich people? John Baguley writes in this blog: "I have worked on many highly successful capital appeals and a few that didn’t quite reach their target. Time and again that failure was due to the inability of the team to engage with wealthy people as human beings and not as representatives … Continue reading Don’t fear the Rich List
New edition of What Small Charities Need to Know About CRM Systems
Ivan Wainewright acknowledges that buying a new CRM system or fundraising database is a daunting challenge for most charities and not-for-profit organisations, so he has written this book to feature issues that smaller not-for-profit organisations need to consider and be aware of. This free book has been written for people whose day job is not … Continue reading New edition of What Small Charities Need to Know About CRM Systems
How to Build a Major Donor Program from the Ground Up
Most organizations have plenty of donor prospects, without having to go outside and look for prospects who aren’t connected to you.Claire from Clairification Fundraising Coach suggests you don’t start with the most out-of-reach prospects. You can be a major donor prospect rainmaker without having to go outside or reach too far.Even small current donors may … Continue reading How to Build a Major Donor Program from the Ground Up
9 top tips on making Facebook ads work for fundraising
Award-winning fundraiser Emily Casson shares nine brilliant tips to start your journey on social media fundraising advertising. Facebook advertising is a great tool to start, or grow, your digital fundraising. Emily started using Facebook advertising nearly three years ago and now recruits over 10,000 new regular giving donors a year at a positive ROI, plus … Continue reading 9 top tips on making Facebook ads work for fundraising
Giving Day – The Ultimate Guide to Success
A Giving Day is a 24 hour digitally driven fundraising and engagement campaign with the goal of rallying a university's or nonprofit's community behind a particular cause. The original and most famous Giving Day is #GivingTuesday and has since been embraced by universites and nonprofits across the globe looking to run their own campaigns. In … Continue reading Giving Day – The Ultimate Guide to Success
Free Stuff! 51 Stunning Presentation Slides You Can Customize [Plus Templates]
Creating a presentation powerful enough to stay in your audience's mind is key whether you're presenting to potential prospects, showing off your incredible KPIs at your board meeting or sharing best practise with other fundraisers at the next CASE conference! Visme has put together an incredible selection of free presentation templates that will ensure you … Continue reading Free Stuff! 51 Stunning Presentation Slides You Can Customize [Plus Templates]
Free Stuff! Free tools for you – Hands-On Fundraising
Every week, Mary Cahalane provides expert fundraising advice in her blog - I could easily reshare her blog here every week (hint - sign up to the Hands on Fundraising blog). Anyway, Mary's post at the beginning of the month really stood out for offering links to loads of free content to help fundraisers get … Continue reading Free Stuff! Free tools for you – Hands-On Fundraising
Long Read: The philosophical dispute between fundraising and data protection
At the end of 2016, when the ICO fined several charities for breaching the Data Protection Act 1998, Ian MacQuillin, wrote a fascinating philosophical piece on how charities are perceived by different types of people. Even though this feels like a long time ago, it's still as relevant today as it was back then. Whenever … Continue reading Long Read: The philosophical dispute between fundraising and data protection
Propper Fundraising 