Stephanie Harvey, fundraising manager from Little Village, shares her thoughts on this year's Status of UK Fundraising 2019 Benchmark Report. One outcome is the decreased confidence in charities. Stephanie elaborates: "We have all seen the negative news with various stories being uncovered of late, and like others we were disappointed and angry about what was … Continue reading Three steps for Boosting your Fundraising Confidence
Why is the cost of raising funds rising so fast?
The cost of acquiring a pound of charitable income has grown swiftly since the start of the century. The latest edition of the UK Civil Society almanac contains a section on the cost of generating funds, which shows that in the year to March 2001, adjusted for inflation, the charity sector spent a total of … Continue reading Why is the cost of raising funds rising so fast?
10 Common Myths About Our Visual Brains
Brain science is commonly taken into consideration when developing marketing and communication strategies, particularly concerning visual content. After all, the best way to influence behavior is to understand its drivers. And behavior is driven by our psychological brains. At the same time, basing a strategy on invalid data can quickly waste time and resources. Unfortunately, … Continue reading 10 Common Myths About Our Visual Brains
Don’t fear the Rich List
How to deal with rich people? John Baguley writes in this blog: "I have worked on many highly successful capital appeals and a few that didn’t quite reach their target. Time and again that failure was due to the inability of the team to engage with wealthy people as human beings and not as representatives … Continue reading Don’t fear the Rich List
25 Facts and Stats about NGOs Worldwide
Raising money is hard work, and sometimes, just sometimes, we need some great facts to help remind ourselves that we are doing great work to help society and the world improve. #NGOFACTS is an ongoing online campaign that highlights important data about non-governmental organizations (NGOs), nonprofits, and charities worldwide. You can join the campaign by … Continue reading 25 Facts and Stats about NGOs Worldwide
New edition of What Small Charities Need to Know About CRM Systems
Ivan Wainewright acknowledges that buying a new CRM system or fundraising database is a daunting challenge for most charities and not-for-profit organisations, so he has written this book to feature issues that smaller not-for-profit organisations need to consider and be aware of. This free book has been written for people whose day job is not … Continue reading New edition of What Small Charities Need to Know About CRM Systems
Radical Transparency
What does Jennifer Coleman-Peers mean by ‘radical transparency’? It’s about pushing beyond the norms of honest and open practice to be open to the extreme, to share all the most important aspects – both the good and the bad – and in doing so to build trust in who we are and what we do … Continue reading Radical Transparency
How to Build a Major Donor Program from the Ground Up
Most organizations have plenty of donor prospects, without having to go outside and look for prospects who aren’t connected to you.Claire from Clairification Fundraising Coach suggests you don’t start with the most out-of-reach prospects. You can be a major donor prospect rainmaker without having to go outside or reach too far.Even small current donors may … Continue reading How to Build a Major Donor Program from the Ground Up
Giving Day – The Ultimate Guide to Success
A Giving Day is a 24 hour digitally driven fundraising and engagement campaign with the goal of rallying a university's or nonprofit's community behind a particular cause. The original and most famous Giving Day is #GivingTuesday and has since been embraced by universites and nonprofits across the globe looking to run their own campaigns. In … Continue reading Giving Day – The Ultimate Guide to Success
Better to be kind, than to be right?
In this leadership blog, Shaun Horan discusses how the need to be “right” holds some leaders back: "you can’t bring people with you if you are only focused on yourself." Shaun continues: "Kindness should be seen as an antidote to this. We all know being kind makes us, and everyone around us, feel better. So … Continue reading Better to be kind, than to be right?