Judy Park, Kavya Shankar and a group of Stanford MBA students interviewed millennial donors from the Silicon Valley startup world and these conservations showed a pattern of overreliance on certain for-profit principles in the nonprofit realm, despite potential flaws.

One young tech executive in San Francisco said she wanted to maximize return on investment. The phrase was very familiar to the MBA graduates, but the term was typically used in the context finance and investing classes, not philanthropy.

For-profit principles have benefitted philanthropy in many ways. However, the MBA classmates wonder whether some young donors have gone too far in applying certain for-profit principles from the Silicon Valley startup world to doing good.

In this article, the graduates cover five of those practices that they are calling into question.


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