Creating a presentation powerful enough to stay in your audience's mind is key whether you're presenting to potential prospects, showing off your incredible KPIs at your board meeting or sharing best practise with other fundraisers at the next CASE conference! Visme has put together an incredible selection of free presentation templates that will ensure you … Continue reading Free Stuff! 51 Stunning Presentation Slides You Can Customize [Plus Templates]
Free Stuff! Really Good Emails
More free stuff and this time we focus on email templates. Emails are a key method for non-profits to communicate with your supporters and getting the design right is key in getting your message read. Really Good Emails is an amazing resource with over 4000 real email campaigns to inspire you PLUS if you sign … Continue reading Free Stuff! Really Good Emails
Free Stuff! Free tools for you – Hands-On Fundraising
Every week, Mary Cahalane provides expert fundraising advice in her blog - I could easily reshare her blog here every week (hint - sign up to the Hands on Fundraising blog). Anyway, Mary's post at the beginning of the month really stood out for offering links to loads of free content to help fundraisers get … Continue reading Free Stuff! Free tools for you – Hands-On Fundraising
Long Read: Head to Head – A Conversation on Behavioral Science and Ethics
An exploration of the intersection of compliance and ethics programmes and behavioural science may not immediately strike you as a top candidate for your summer reading list - especially a fundraising reading list - but it would be a mistake to miss out on this review of a research paper by Meredith Niles. She considers … Continue reading Long Read: Head to Head – A Conversation on Behavioral Science and Ethics
Long Read: The philosophical dispute between fundraising and data protection
At the end of 2016, when the ICO fined several charities for breaching the Data Protection Act 1998, Ian MacQuillin, wrote a fascinating philosophical piece on how charities are perceived by different types of people. Even though this feels like a long time ago, it's still as relevant today as it was back then. Whenever … Continue reading Long Read: The philosophical dispute between fundraising and data protection
Long Read: DPN Legitimate Interests Guidance – GDPR
The Guidance prepared by the Data Protection Network is a practical tool aimed at helping commercial and not-for-profit organisations to assess whether or not they can rely on Legitimate Interests as a lawful basis for processing personal data under the GDPR. The Guidance covers: Understanding what Legitimate Interests are Identifying areas of processing where Legitimate … Continue reading Long Read: DPN Legitimate Interests Guidance – GDPR
Long Read: Good asking
The Institute of Fundraising (IoF) recently launched Good Asking – a report on why charities research and process supporter information. They worked with leading academic Dr Beth Breeze from the University of Kent, to survey over 300 fundraisers to understand why they process and research information about their supporters, and what the benefits are for … Continue reading Long Read: Good asking
Retention is the New Acquisition
While organizations focus on their development goal and raising money through major gifts, events, direct mail, grants and online, it is often stewardship and retention that fall by the wayside. According to Adrian Sargeant and Elaine Jay, a 10% increase in donor retention can enhance the lifetime value of your donor base by up to … Continue reading Retention is the New Acquisition
Donor Retention: What Do We Know & What Can Nonprofits Do about It?
Retention is one of the Big 5 KPIs to measure, but why is it so important? A 10 percent improvement in attrition can yield up to a 200 percent increase in projected value, as with lower attrition significantly more donors upgrade their giving, give in multiple ways, recommend others, and, ultimately, perhaps, pledge a planned … Continue reading Donor Retention: What Do We Know & What Can Nonprofits Do about It?
The BIG 5 in fundraising performance metrics
Reinier Spruit discusses how we're in the relationship building business and how we need to measure and register every response. Ironically, we must quantify the relations with our donors, so we can improve the quality of the contact we have with them. There are a ton of metrics we can track, and should track, like … Continue reading The BIG 5 in fundraising performance metrics