Upwards of 80% of the world’s workforce reports active disengagement in their work. Engagement means being prideful and enthusiastic about the job. And most organizations have compelling mission/purpose statements that have been carefully word-smithed.

We’ve become really good at knowing our purpose as leaders and organizations. We plaster it on the office walls, put it in the new employee binder, or look at it in the strategic plan every three years.

But instilling the belief in the purpose is where we unlock its power, especially on teams.

Instilling belief in a team is not an event or a tagline under an e-mail signature. It takes ongoing, intentional strategy and design.

Find out more about how you can instil a sense of purpose to your Fundraising team by reading this post by Zach Mercurio.


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