At the end of 2016, when the ICO fined several charities for breaching the Data Protection Act 1998, Ian MacQuillin, wrote a fascinating philosophical piece on how charities are perceived by different types of people. Even though this feels like a long time ago, it's still as relevant today as it was back then. Whenever … Continue reading Long Read: The philosophical dispute between fundraising and data protection
Long Read: DPN Legitimate Interests Guidance – GDPR
The Guidance prepared by the Data Protection Network is a practical tool aimed at helping commercial and not-for-profit organisations to assess whether or not they can rely on Legitimate Interests as a lawful basis for processing personal data under the GDPR. The Guidance covers: Understanding what Legitimate Interests are Identifying areas of processing where Legitimate … Continue reading Long Read: DPN Legitimate Interests Guidance – GDPR
Long Read: Good asking
The Institute of Fundraising (IoF) recently launched Good Asking – a report on why charities research and process supporter information. They worked with leading academic Dr Beth Breeze from the University of Kent, to survey over 300 fundraisers to understand why they process and research information about their supporters, and what the benefits are for … Continue reading Long Read: Good asking
At last, clarity and sense about wealth screening, prospect research and updating addresses
Adrian Beney is back with an update on CASE's work on providing guidance for charities for adopting GDPR best practise. This document lays out in detail and with great clarity the circumstances under which these activities, regarded in recent years by some at the Information Commissioner’s Office as very controversial, can be carried out lawfully. … Continue reading At last, clarity and sense about wealth screening, prospect research and updating addresses
Data Governance: 3 Key areas to focus your efforts
Data governance is needed to ensure your organisation can consume data which has integrity and quality. But how do you focus your efforts so that your governance programme can deliver the results needed? Toochukwu Philip Ibegbu MBA shares with us how he was able to successfully launch data governance initiatives that made the most impact. … Continue reading Data Governance: 3 Key areas to focus your efforts
How to Make Better Decisions with Less Data
Are you drowning in analysis paralysis? Having data to back up your decision making is good, but sometimes there is just too much! Sometimes people struggle to convert data into effective solutions to problems. The problem isn’t lack of data; the vast amount of data means managers struggle to prioritise what’s important. In the end, … Continue reading How to Make Better Decisions with Less Data
Retention is the New Acquisition
While organizations focus on their development goal and raising money through major gifts, events, direct mail, grants and online, it is often stewardship and retention that fall by the wayside. According to Adrian Sargeant and Elaine Jay, a 10% increase in donor retention can enhance the lifetime value of your donor base by up to … Continue reading Retention is the New Acquisition
Donor Retention: What Do We Know & What Can Nonprofits Do about It?
Retention is one of the Big 5 KPIs to measure, but why is it so important? A 10 percent improvement in attrition can yield up to a 200 percent increase in projected value, as with lower attrition significantly more donors upgrade their giving, give in multiple ways, recommend others, and, ultimately, perhaps, pledge a planned … Continue reading Donor Retention: What Do We Know & What Can Nonprofits Do about It?
The BIG 5 in fundraising performance metrics
Reinier Spruit discusses how we're in the relationship building business and how we need to measure and register every response. Ironically, we must quantify the relations with our donors, so we can improve the quality of the contact we have with them. There are a ton of metrics we can track, and should track, like … Continue reading The BIG 5 in fundraising performance metrics
Why crowdfund?
Philippa Christoforou has been part of the OxReach team at Oxford University Innovation since 2016. Since then over £200,000 for social good projects originating at the University of Oxford has been raised. But why crowdfunding? Why not just apply for grant applications? What is the benefit to the project in watching the pledge count slowly … Continue reading Why crowdfund?
Propper Fundraising 