Understanding the emotional journey of fundraising

A fundraising campaign can be an emotional rollercoaster, with the initial highs of launching your challenge and getting a flurry of donations often followed by lows as the money coming in slows.

What can a fundraiser do to prepare for the ups and downs? Dr Beth Breeze, director of the University of Kent’s Centre for Philanthropy and author of The New Fundraisers, offers her tips for healthy campaigning.

https://uk.virginmoneygiving.com/giving/fundraising/understanding-the-emotional-journey-of-fundraising/

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